This tab contains the main attributes of the link.
<ul> 
<li> Enable HTML? - this check box enables or disables HTML code in the link name and description. When checked, it will render the HTML (for example, a &lt;B&gt; tag will actually make the text bold). When unchecked, it will display the HTML as regular text (the &lt;B&gt; tag will appear exactly as ‘&lt;B&gt;'). This is a very important setting, since some HTML tags can break the page layout, and in some instances can be a security concern (the Java Script, for example). 
<li> Link Id – this read-only field displays the unique internal system ID of the link. 
<li> Name * - this field contains the link name. 
<li> Description – this field contains the link description. The shortcut to the HTML editor next to this field will open a pop-up with an online HTML editor 
<li> URL * - this field contains the link URL. The URL can contain the protocol prefix (http://), but it does not have to. 
<li> Link Owner * - this field contains the name of the user who is owns this link. A link owner, given proper permissions, may modify the link on the front-end. By default, the link owner is the link creator. The administrator may change the link owner, by entering a different user name in this field, or by selecting it through a user pop up (shortcut to a user icon). 
<li>Automatic Filename – specifies whether the Filename used for mod_rewrite should be generated automatically from the link name, or entered manually. If checked, the Filename will be generated from the link name, replacing all special characters ( !@#$%^&*()+|\=-~`{}][:”’;,./?>< ) by the underscore character (“_”), and all multiple underscores with a single underscore. If the resulting name ends with an underscore followed by number, an additional letter will be appended, since the names ending with a number are reserved for system use. The resulting name will also be checked for uniqueness, and if it’s not unique, additional letters will be appended to the end of the name
<li>Custom Filename – the filename used for the URL generation when using mod_rewrite. The field is disabled if Automatic Filename is On. If Automatic Filename is Off, the administrator may enter the filename manually, however it will still be checked for uniqueness, special characters and whether it ends with a number. In such cases the Filename will be automatically corrected before saving.
<li> Status – this field contains the link status. 
<li> New – this field controls how the link ‘new' status is calculated by In-link. 
<li> Hot – this field controls how the link ‘hot’ status is calculated by In-link.  In automatic mode, In-link will consider as ‘hot’ the X number of links with the most hits. X is defined under the In-link Output options. 
<li> Popularity – this field controls how the link ‘pop’ status is calculated by In-link.  In automatic mode, In-link will consider those links as “popular”, which have at least X number of votes and have a rating above the predefined threshold.  The number of votes and rating threshold are defined in the Output options section. 
<li> Editor's Pick – this flags sets the Editor's Pick attribute of the link. 
<li> Priority - this field contains the numeric link priority. 
<li> Created on * - this field contains the creation date of the link. It is automatically set by the system when the link is created, however it can be changed by the administrator. The date can be entered directly into the field, or by using the visual calendar tool. 
<li> Expiration Date - this field contains the expiration date of the link. It is automatically set by the system when a link is created, using the creation date plus the predefined number of days, set in the In-link configuration. It can be changed by the administrator, by being entered directly into the field, or by using the visual calendar tool. 
<li> Rating – this field contains the numeric rating of the link. The rating is calculated as the average value of all ratings selected by users for this link. The range of the value is predefined, and displayed to the right as a hint. The administrator can manually change the rating if necessary. 
<li> Votes – this field contains the number of votes for the link. Each time a user votes (selects rating) for the link on the front-end, this value is incremented by one. This value is important for the rating calculating, it is used in the formula to calculate the average. The administrator can manually change the number of votes if necessary. 
<li> Hits – this field contains the number of link's hits. This value is incremented each time a user clicks on the link to go to the link's URL. The administrator can manually change the hits if necessary.
</ul>